Sulfate-free shampoo that gently cleanses to maintain vibrancy of fast-fading hair colors. Matrix Keep Me Vivid Shampoo has a milky high-foam lather that gentle cleanses hair while maintains vibrancy and preventing colour fade. Using the Keep Me Vivid system, your hair colour can last for up to 21 washes and benefit from increased shine. Key Benefits: - 65 Days of Color Retention - Maintains vibrancy of fast-fading colors - Helps combat hair color fading - Sulfate-Free Formulas * Using a system of Keep Me Vivid shampoo, conditioner and lamination spray Warnings Please be aware that ingredient lists for the products of our brand are updated regularly. Please refer to the ingredient list on your product package for the most up to date list of ingredients to ensure it is suitable to your personal use. Common Uses Sulfate-free shampoo that gently cleanses to maintain vibrancy of fast-fading hair colors. Ingredients 112919 MX5 - Ingredients Aqua/Water/Eau, Sodium C14-16 Olefin Sulfonate, Cocamide Mea, Glycerin, Cocamidopropyl Betaine, Glycol Distearate, Sodium Lauroyl Sarcosinate, Hexylene Glycol, Parfum/Fragrance, Sodium Hydroxide, Citric Acid, Sodium Chloride, Sodium Benzoate, Peg-55 Propylene Glycololeate, Propylene Glycol, Coco-Betaine, Hydroxypropyl Guar Hydroxypropyltrimonium Ride, Salicylic Acid, Carbomer, Sodium Citrate, Polyquaternium-7, Benzoic Acid, Tetrasodium Edta, Enzyl Salicylate, Pearl Powder, Benzyl Alcohol. (F.I.L. D228477/5) Please be aware that ingredient lists for the products of our brand are updated regularly. Please refer to the ingredient list on your product package for the most up to date list of ingredients to ensure it is suitable to your personal use. Directions For use at home: 1. Shampoo with Keep Me Vivid, rinse. 2. Apply Color Lamination Spray on hair, wait 1-5 minutes. 3. Apply Keep Me Vivid Conditioner, rinse.