Purple Beauty Bell Pepper Seeds Organic Heirloom Non GMO Vegetable Seeds Purple Beauty Pepper Seeds Ready for harvest around 70 days after transplanting. Capsicum annuum. A non-GMO, heirloom variety, this open-pollinated sweet pepper is an annual that produces abundantly and thrives even in dry conditions. With 0 Scoville Heat Units, it delivers rich flavor without any spice. Purple Beauty is resistant to Tobacco Mosaic Virus and grows well in a range of settings—including containers, raised beds, traditional garden plots, and greenhouses. Known for its vibrant color, this pepper begins green, matures to a striking purple, and can turn red if left on the plant longer. Highly productive and visually stunning, these peppers add a splash of color to salads and dishes, making them a garden favorite for both beauty and yield.